Thought I'd post a quick thought about diversification in what you sell. This is a slow month starting out again. And, most of you know me as a "golf shirt guy." But, it's not half of what I sell.
I've sold 12 things so far this month (believe me I'm so frustrated I could throw something). But, here is the break down.
Golf shirts- 4
Denim- 3
Hawaiians- 2
Ties- 1
Coffee mugs- 1
Tshirts- 1
So, what to gather from this? DIVERSIFY!! If I only sold golf shirts, I'd have only sold 4 things. By branching out and selling in more than one niche, I'm not crushed when golf shirts slow down.
As you can see, they are still a BIG part of what I sell. But, putting all your eggs in one basket is plain suicidal in this ever-changing marketplace.
Get out of your comfort zone and learn more niches! Make today count!
Chip .... in your experience of selling golf shirts, do they sell year round or does it slow down considerably in non-golf season? I
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